Today we're shipping Health Score v2 - a complete rebuild of how Customer City calculates deal health. The new model uses 7 weighted factors instead of the previous 4, giving you a more accurate picture of which deals are on track and which need attention.
The 7 factors
Each deal gets a score from 0-100 based on:
- 1Activity Recency (20%) - days since last activity across all channels
- 2Engagement Depth (15%) - number and variety of interactions
- 3Contact Coverage (15%) - multi-threaded contacts at the account
- 4Stage Velocity (15%) - time in current stage vs. your average
- 5Close Date Health (15%) - days to close vs. deal size expectations
- 6Data Completeness (10%) - required fields populated in CRM
- 7Executive Sponsor (10%) - VP+ level contact identified and engaged
See your pipeline's blind spots
Customer City connects to your revenue stack and surfaces the silent failures killing your deals.
What's new
The biggest change is cross-stack signal weighting. Activity Recency now checks email, call, and meeting activity - not just CRM last-modified dates. Contact Coverage looks at Gong call attendees, not just CRM contact roles. Executive Sponsor checks Gong, email, and CRM together.
The result: health scores that reflect what's actually happening, not just what's been logged in Salesforce.
Health tiers
- 85-100 (Healthy / Green): Deal is on track. Maintain cadence.
- 60-84 (Warning / Orange): Needs attention. Review blind spots.
- 0-59 (Critical / Red): At risk. Immediate intervention required.
Health Score v2 is available now for all Customer City users. Existing scores will automatically recalculate with the new model.